We don't have plastic: All our products are plant based and 100% compostable. We don't have any products made of plastic.
Our product quality is excellent: Our products is not just an excellent sustainable alternative. If you compare it to disposables made of plastic, polystyrene or paper you will find that we are superior in terms of lightweight, resistance and leakproofness.
We invest in product design: We know that people buy with their eyes, that is why we put our outmost into making our products presentation visually excellent.
We have the deepest set of compostability certification in the sector: It is difficult for a consumer to distinguish between products who is claiming to be biobased, ecofriendly and compostable. That is why all our products have the deepest certification from the only European wide governance body, European Bioplastic.
The Nordic Consumer is the most environmental conscious consumer in the world:
Nordic consumers are increasingly conscious about their everyday choices and how those impact the environment and contribute to a more sustainable future. Health is equally a growing area of interest with many consumers raising their concerns of how all the plastic products they use impact their wellness and overall health
Way to often consumers are left disappointed with the lack of good alternatives to plastic and non renewable products
Disposable tableware are usually either poorly made (the paper alternatives dissolves quickly in contact with moist), or are made from plastic, which is a petroleum-based non-renewable resource. Shockingly, 8% of the world's oil supply is used to make single-use plastics, and less than 10% of these products are ever recycled. There are also negative health impacts associated with using plastic and Styrofoam plates, as these materials leak known carcinogens such as styrene and BPA into our food
Pure of Sweden aim to make high quality plant based products widely available in the Nordic consumer market:
All our products are made from natural and renewable resources such as wheat, corn and sugar. They are guaranteed BPA-free, chlorine-free and petroleum-free. Furthermore, fewer fossil resources are required to produce our tableware, which lowers the company’s overall carbon footprint- but perhaps most importantly, none of our products will melt in your hot soup, warp with your ice cream, or snapp when you are cutting your meat
The Nordic Consumer is the most environmental conscious consumer in the world:
Nordic consumers are increasingly conscious about their everyday choices and how those impact the environment and contribute to a more sustainable future. Health is equally a growing area of interest with many consumers raising their concerns of how all the plastic products they use impact their wellness and overall health
Way to often consumers are left disappointed with the lack of good alternatives to plastic and non renewable products
Disposable tableware are usually either poorly made (the paper alternatives dissolves quickly in contact with moist), or are made from plastic, which is a petroleum-based non-renewable resource. Shockingly, 8% of the world's oil supply is used to make single-use plastics, and less than 10% of these products are ever recycled. There are also negative health impacts associated with using plastic and Styrofoam plates, as these materials leak known carcinogens such as styrene and BPA into our food
Pure of Sweden aim to make high quality plant based products widely available in the Nordic consumer market:
All our products are made from natural and renewable resources such as wheat, corn and sugar. They are guaranteed BPA-free, chlorine-free and petroleum-free. Furthermore, fewer fossil resources are required to produce our tableware, which lowers the company’s overall carbon footprint- but perhaps most importantly, none of our products will melt in your hot soup, warp with your ice cream, or snapp when you are cutting your meat
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